ECHO Investment



Transforming the visual identity of Poland’s leading developer.



︎ logo update
︎ new visual identity system
︎ data visualisation strategy

Echo Investment S.A. is a developer that carries out investments in three sectors of the real estate market: residential, office and shopping centres. The company has completed over 140 projects in several dozen Polish cities with a total area exceeding
1 400 000 sq m. We have been responsible for refreshing their  identification.

The new visual world of the Echo Investment brand responds to the need for modern means of expression while maintaining the continuity of the company’s DNA. In the new identification, the distinctive symbol of diverging waves forms a subtle pattern. This characteristic element, together with modern typography and colours, creates a coherent, well-organised and elegant visual system.